Coaches’ Counsel: How to Identify and Target Your Ideal Customers

January 23, 2025

How do you increase your revenue and serve more customers? You may think it’s about having the lowest price, but that’s a common misconception. It’s more important to identify and target your ideal customers.

In this 90-second clip from a Coaches’ Counsel virtual live Q&A session, industry business coaches Tim Williamson and Darrel Yashinsky discuss the importance of focusing on your target audience when it comes to growing your sales.